What You Need to Know about SEO
Through this article, I’m going to explain all that you need to know about optimizing your website for a search engine, including both on-site and off-site SEO. SEO is something that you must do if you have…
Breaking the SEO Rules
In the case of search engine optimization, many try to follow “best practices” and some are often very rigid about following them. While it is true that they usually produce good…
Is Your Website the Accidental Type of Spam?
Many companies accidentally spam-list themselves with search engines, and it frequently happens with a company trying to market locally using certain keywords. They would then add the name of their…
How Blogging can Boost Your Local Search Results
If you have an online business or are doing anything online that requires visitors finding you on Google or any other search engine, you need to practice SEO - Search…
What is Social Media Marketing?
Social media marketing involves the use of social media networks in order to increase awareness of your brand, and to achieve marketing goals. This mainly consists of advertisement on the…
SEO, PPC, or Both?
Asking if a business should use SEO or PPC is a loaded question, a good question, and a frequently asked question. If you had an unlimited budget, the obvious answer…
Steps to Get Higher Search Engine Rankings
Getting on top of a search page is not something that can be done overnight. With almost every business taking their marketing online, the battle to be part of the…
On-Page Factors
The content of a document is what decides if it’s worthy of a position in a search result. It is the content the user intends to see, so it’s immensely important to a search…
Why Google’s Algorithms Matter
Google is one of the most useful search engines on the Internet. Some people claim this is due to its massive popularity. But in all reality, Google is great at…
SEO Vs PPC
There is a frequently asked question - which one is better, PPC or SEO? It can be said that there are many reasons for using both, and your site can…