Our Passion: We enjoy teaching business owners how to leverage online marketing strategies that position them as an expert in their field so they can accelerate their company growth. Why we do what we do? Because we enjoy seeing the “a-ha” moment when a business owner understands both the power of online marketing strategies and how to use them.
Reputation Marketing – Online Reviews Matter!
Reputation Marketing and Reputation Management starts with a solid online presence for your business. With thousands of local customers searching every day on local business directories like Google+, Bing Local, Yelp, Yahoo Local, and dozens of other sites, the key to online success is making sure that you’re listed in all of these directories as one of the most reputable companies to do business with. Once fully established on all of the major online directories that people use, the next step in your marketing strategy is actively engaging customers to leave positive reviews for the services and/or benefits they’ve received.
70% Of Online Consumers Trust Reviews
It’s a known fact that well-informed consumers shopping online will look at an average of 6-10 online reviews before they make a buying decision. A recent advertising study by Neilsen Global Trust concluded that 70% of consumers trust an online review almost as much as they trust a recommendation from a friend or family member.
Reputation Marketing Strategy for Online Success!
The Best Reputation Marketing strategy is to first build your 5 star reputation and then market that reputation to get more new patients or customers. How does a company go about doing that? Reputation Marketing is about creating a strategy that encourages customers to leave positive reviews for your company, allowing prospective customers to read about your company’s services and benefits while also getting a feel for your company’s dedication to 5 star customer satisfaction. It is widely known that 70% of prospective customers will rely on prior customer’s reviews to make a decision about companies they’re evaluating. Without this authority or “social proof” to show you’re a market leader, many prospective clients may choose a competitor that features a stronger online reputation.
Actively Engaging in Your Online Reputation Marketing
The result of taking an active interest in building a strong online reputation is better rankings results in the search engines like Google, and ultimately more clients to help your business grow and succeed. Your Online Reputation has a direct result on your business revenue! The better your online reputation is, the more likely it is that your business will bring in more customers. Harnessing the power of customer testimonials, either written or video testimonials, will have a major impact on how your company is viewed online.
Reputation Marketing goes beyond reputation management, it’s about Brand Recognition and becoming a Market Leader in your community.
If you’re interested in developing a Reputation Marketing strategy and taking your business to new heights, let Millennium Marketing Solutions help you get started today!